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Rucking & Tuck In

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jardót ceramics

Branding, styling and photography for a ceramic studio rooted in tactility, process and imperfection.

 

The visual language was crafted to feel earthy, intentional and human, celebrating materiality, slow craft and the beauty of hand-built work.

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veil & Bloom

Directing campaign shoots, web design and social content to present Veil & Bloom as a luxury bridal destination in South Wales.

 

The brand is elevated through refined imagery, cohesive storytelling and a calm, elegant digital experience.

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fire & ice

Bespoke film posters created for each couple whose wedding was captured by Fire & Ice, transforming the finished film into a collectible, story-driven artefact.

 

This distinctive approach set Fire & Ice apart in the global wedding filmmaking market.

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suppology

Photography, social media, e-commerce and brand repositioning to cut through the saturated sports recovery market.

 

Bold, high-energy visuals and punchy storytelling were developed to reposition Suppology as a confident, community driven brand.

  • Instagram
  • LinkedIn
  • TikTok

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← Branding

Art direction →

connect with your audience on a human-to-human level, building trust and becoming more memorable.

entertains

teach or reveal something valuable, whether that’s a process, a product, or a new way of seeing things.

educates

create FOMO, spark ideas, influence emotions, share motivation… your audience will love you for it!

inspires

highlight a product, service, or brand message, in a way that feels user generated and natural, not sales-y. 

promotes

subtly spark controversy by introducing contrast, to get people commenting their opinions and engaging.

disrupts

Rucking & Tuck In

Photography, Passion Project, Web Design, Social Media

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Rucking & Tuck In is a creative project I’ve co-founded, which combines outdoor adventure with wild cooking, showcasing cinematic visuals and storytelling to inspire a deeper connection with nature. 


I’ve designed Rucking & Tuck In from the ground up, creating its logo, website, branding, illustrated assets, and photography, and creating photo & video content for the social media platforms. Rucking & Tuck in combines engaging videos, photography, and recipes, the project highlights budget-friendly travel, delicious off-grid meals, and the joy of shared experiences. 


We’re building the platform to blend creativity with adventure, crafting content that resonates with foodies, explorers, and nature lovers alike.

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